Google Ads
Ads aimed at people with a real reason to clean their ducts, not bargain hunters.
- Dryer vent, mold, post-renovation and allergy searches
- Negatives that filter out "$49" and coupon shoppers
- Call tracking tied to booked jobs
For air duct cleaning companies
Duct cleaning marketing that books real jobs.
Homeowners don't trust duct cleaners by default. We build the Google Ads, website and AI search presence that earns that trust and turns it into booked jobs. Your first month is on us.
We run at most five free trials at a time.
The problem
You're competing with the $99 whole-house ad.
Every duct cleaning market has someone advertising a whole house for a price that can't cover the work. They make it up with upsells on the doorstep. Homeowners have heard the stories, so they arrive suspicious of everyone, including you.
That changes how duct cleaning has to be marketed. Cheap clicks don't win. Proof does. The company that shows real work, real reviews and clear prices gets the call.
What we do
Four levers, built for duct cleaning.
The same system we use for HVAC companies, tuned for a trust-sensitive service.
A website that proves it
Pages that answer the questions a wary homeowner has before they call.
- Before and after photos from your own jobs
- A clear pricing page, so no one fears a bait-and-switch
- Click-to-call and online booking
AI search (AEO/GEO)
Get named when homeowners ask ChatGPT, Claude or Gemini who to trust.
- Reviews and listings cleaned up and consistent
- Answer-ready content on your site
- Citations across the sources AI assistants read
Close more jobs
Leads only matter if your team turns them into appointments.
- Review how calls are answered
- Follow-up on quotes that didn't book
- Find where jobs leak and fix it
Who searches
The searches worth paying for.
"Duct cleaning" alone pulls in a lot of price shoppers. The people with a specific reason tend to book and spend more. We build campaigns around them.
| Search intent | Why it's worth it |
|---|---|
| Dryer vent cleaning | A fire-safety job with a clear reason to act now, and a natural add-on to duct cleaning |
| Mold or musty smell in vents | Worried homeowners who want it done properly, not cheaply |
| After renovation or new home | Construction dust is a concrete problem with a concrete fix |
| Allergies or asthma | Families who care about doing it right and come back yearly |
How it works
Audit. Free month. Your call.
15-minute call and audit
We look at your ads, your website, your reviews and whether AI assistants mention you. You see where jobs are leaking.
Month one, on us
We rebuild campaigns around the right searches, add proof to your site and start AI search work. You only pay Google for the clicks.
Results, then you decide
We show booked jobs and ROAS. Happy? We agree a monthly fee and keep going. Not happy? We stop. No contract.
FAQ
Questions duct cleaning owners ask us.
Do Google Ads work for duct cleaning companies?
Yes, when they target the right searches. Generic "duct cleaning" keywords attract a lot of price shoppers. Campaigns built around dryer vents, mold, renovation dust and allergies, with strong negative keywords, tend to bring in homeowners who actually book.
How do we compete with $99 whole-house ads?
Not on price. We compete on proof: real before and after photos, a clear pricing page, strong reviews and ads that say exactly what the job includes. Homeowners who have been burned before look for exactly that.
Should we show prices on our website?
In most cases, yes. A clear starting price or price range removes the fear of a bait-and-switch, which is the biggest reason people hesitate to book a duct cleaner.
Who pays for the ads during the free month?
You pay Google directly for the clicks. Our work costs you nothing that month. After that, you only continue if you like the results. We only make money if you do.
Is 6-10x ROAS guaranteed?
No one can honestly guarantee it. It is the target we work toward, based on results with past clients. Your market, budget and how fast your team answers the phone all move the number.
Your first month is on us. The jobs are yours.
15 minutes. We show you where your ads, site and AI visibility stand, and what it would take to book more duct cleaning jobs.